There is a mountain
of businesses out there making incredible claims about FREE traffic
generation, FREE hits, Mega sales, $20,000 in 3 hours,- or worse, for a
small fee of $29.95 we can... blah, blah, blah.
Save your money! I
have spent enough for all of us.
Following through
with our suggestions offers you the most lucrative, ethical, and
professional ways to achieve substantial results and still sleep at night.
No, you don't have to go for your wallet, I will tell you about these
programs in this article (for no charge). A good education will assist you
the most.
If you already have
a site, we recommend a Website Analysis.
Before You Build
#1 Have a plan -
Not just a good idea. Take your idea and formulate a complete plan
around your goals. Highlight any USP's you may have.
#2 Build
Meta-tags into every category page! This is crucial to targeted
traffic success with the Directories and Search Engines. You need to be
found, not by your company name (only) but by "keywords" that the general
public would use to find your type of business or service. DO NOT just
pick any words, this is critical!
#3 Use those
keyword phrases throughout your site or particular page. Reinforce
what topic you are addressing within that page (content).
#4 Publish an
article or newsletter that shows you are an authority on the topics you
cover (or try to sell). Just a spiffy sales letter is not enough.
This is also critical in acquiring the email addresses of prospective
customers.
#5 Create some
banner ads with impact for future partnership advertising. You will
use these on your site as well as banner partners you can swap impressions
with.
#6 Begin
considering what types of businesses or partners would or could complement
your offerings. Start a list.
#7 Important:
Create a budget for marketing your website. Yes, there are many things
that you can implement for free, however, successful websites HAVE spent
money wisely to get them to where they are.
Don't be fooled, you WILL
spend money on marketing your website - it could be potentially more than
what your website costs you to build. The verse goes like this... "Build
it and they won't come". You may have already learned this, and that is
why you're here.
Good luck with your
promotions!
About The Author:
Scott Gears is
the Founder and Sr. Project Manager for HyperformanceMedia.com. Copyright Notice:
All material on this site is
copyrighted. Copyrights
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rights reserved. Please contact the
author for permission to
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manner.